Social cognitive career theory (SCCT) is one of the leading theories within the literature of career development, but there is marginal evidence of its applicability within the diverse nations and cultures of the Middle East and Arab nations.
The research involved a mixed methods exploratory design with an aim to determine SCCT’s utility in the context of Dubai and with a specific focus on the careers of Emirati women.
Study 1 used interviews to explore contextual factors affecting women’s careers. Study 2 used a survey to measure core SCCT constructs, namely self-efficacy and outcome expectations, and their relations with work engagement.
The qualitative data from the interviews and quantitative data from the survey found salience in factors that were consistent with the tenets of SCCT.
The findings provide evidence of SCCT’s potential utility in this cultural context; however, future research should extend into a broader and larger sample of workers in Dubai and the UAE.
Dubai is one of the world’s high profile economic and cultural hubs. However, research into the careers of people of the United Arab Emirates (UAE) and citizens of Dubai, women in particular, is uncommon in specialist international career development journals. Accordingly, the present research had two aims. Firstly, given the global significance of Dubai as a commercial hub, we sought to address this research gap in the career development literature by exploring career development of women in the private sector in Dubai. Secondly, we sought to explore the utility of a Western theory, namely the social cognitive career theory (Brown & Lent,
In recent decades there has been emerging government programmes to enhance Emirati women’s careers, including the National Strategy for the Empowerment of Emirati Women (United Arab Emirates Government,
The disciplinary field of business studies acknowledges a history of significant social, cultural, and legal constraints on women’s careers in the UAE (e.g. Erogul,
The social cognitive career theory (SCCT) has diverse theoretical, empirical, and practical utility (Brown & Lent,
The present research was exploratory by design (i.e. to explore the potential of the SCCT in a novel cultural context); therefore, we used a mixed methods sequential exploratory design (Hanson, Creswell, Clark, Petska, & Creswell,
Five women participated in the interviews about their careers. They were residents of Dubai, employed, and studying at a women’s college, nearing completion of a 4-year bachelor’s degree programme. Their ages ranged from 23 to 33 years. Two participants were married having children. All were employed in non-managerial positions at the time of the interview and were from a wide range of career backgrounds – banking, insurance and finance and accounting – with three out of five working or having worked in banks, which was consistent with females predominantly opting to work in the banking sector in the UAE.
Pseudonyms are used hereafter. Salma (27 years of age) lived with her family of origin and had worked in the insurance sector for 8 years before switching to a governmental position in 2014. Salma majored in Human Resources during her college years. Sumaya (28 years of age) was married, had a young daughter, and worked for the banking industry for 8 years before switching to the government sector 2 years prior to the interview. Sumaya majored in Human Resources. Dana (23 years of age) was working in a private bank. Dana had studied nanoengineering on a Government-sponsored scholarship in Canada for 3 years before returning home. She then pursued a business degree to better accommodate her knowledge and skills for the banking industry. Fatma (33 years of age) was married with one child and expecting a second. She had spent 8.5 years in the private sector at two banks and an airline and had worked for the government during the 4 years prior to the interview. Her intention was to re-join the private sector within a year. Amina (30 years of age) worked in the government sector after working for 8 years in a private bank.
The participants were personally invited by the interviewer to participate in the study and were provided with written information about what was required of their participation. The invitations were given in English (the language of instruction at the college) and reflected respect for the culture and demarcation of boundaries for the participants and the researchers. The participants agreed to audio record their responses during the interview. They were assured of maintaining anonymity of their identity and therefore pseudonyms were used throughout the transcripts and in the resulting reporting of the findings.
The interviewer was a teacher at the participants’ college. She is an Australian citizen of White European background. She has extensive expatriate professional experience in the UAE, including teaching female Emirati students for more than 18 years. The participants knew the interviewer in her role as a teacher. This knowledge of the interviewer as a member of college with significant cultural understanding of the UAE and its Islamic traditions legitimised her role and assured the participants that she has much respect for local customs. The interviewer identified as both an insider and an outsider: an insider as a woman exploring women’s careers and an outsider as person of different cultural heritage. To manage this complex balance of insider-outsider, the interviewer participated in regular supervision meetings with the project supervisor.
These meetings included reflective discussions to ensure that the interviewer was aware of the potential cultural concerns and influences on her interpretation of the interview data. The research was approved by the ethical review board of the University of Southern Queensland (Approval: H15REA252).
The design of the interview questions was informed by the theoretical tenets of the SCCT with the aim of exploring how the participants experienced and expressed (cognitively, behaviourally, emotionally) contextual factors (e.g. family), self-efficacy, outcome expectations, and goals with regard to their careers. For example, questions pertaining to contextual matters included the following:
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The interview questions were sent to the participants in advance. The questions (provide the questions) that may have resulted in answers reflecting cultural influence were carefully worded to avoid signs of bias or judgement. The interviews lasted between 30 and 60 min and occurred over a period of 3 weeks. Immediately after the interview, notes were taken in an effort to supplement the transcripts. Transcriptions were completed within 2 days of an interview and then returned to the participants for their checking to comment on any misunderstandings or misrepresented responses, and to add any other relevant points that would enhance the interpretation of data.
The transcripts were analysed using Thematic Analysis (Braun & Clarke,
In alignment with SCCT work satisfaction model (Lent & Brown,
Maternal figures have been a significant proximal influence on the careers of the participants. Salma recounted an almost 180-degree turnaround in the attitude displayed by her mother from when she first joined the private sector to the present time. She excused her mother’s initial reaction to her working in the private sector by saying that, ‘old people have the belief that Government jobs are more secured, have less hours and less stress’ but then conceded that her mother was, ‘eventually understanding and supporting … “til today”’ of her decision to pursue a career in insurance in the private sector. Of particular importance to Salma was the way in which her mother motivated and encouraged her by telling her, ‘You can do better than this, these are not your limits…you’re capable of better than this’, as she was the only one in the family undertaking further study. Dana also credited her mother as, ‘actually giving me the idea of pursuing this path (business) rather than the engineering, although they [
All participants spoke of the obvious and somewhat expected pride and happiness expressed by their families regarding their career achievements to date, as reflected in Fatma’s comment, ‘they will always be proud of me of course…because they know I worked hard on myself to reach that position or that stage’. The influence of encouragement from their family members was also noted, as exhibited by Sumaya, in the form of them, ‘wanting me to be better and getting a higher position and higher certificate’, and by Dana, in her observation of, ‘they feel that being successful in your career is a very good thing … something to be proud of … and they would like to see their kids being very successful’. Amina’s family can be seen to contravene traditional societal norms to a certain extent by encouraging her to take up study abroad. The unusual nature of this encouragement is demonstrated by Amina’s rhetorical remark, ‘I got a scholarship to do the master’s internationally. Will they allow me to go … yes … !’. These words of Amina give an indication of the societal tradition in which females are generally not encouraged to move abroad if it means separation from family members. In addition, the fact that Amina was single, reinforced the significance of the family’s decision that has spurred her on to consider undertaking doctoral studies abroad in the future. This was closely linked to her obligation to reach the top of her field in academia.
Work-life balance was mentioned by the participants as an important obligation especially where their family was concerned. It appears to be mandatory for females pursuing a career, to fulfil the role of being available for other family members. This was illustrated in Salma’s comment in relation to undertaking further study, ‘And of course it is my duty to keep the balance between my work and my family’, and in Amina’s previous comment, ‘… if I do the study abroad the challenge will be double as I’m quite tied to the family’. As such, it is difficult to find out whether the obligation was self-imposed or was imposed by family or society, both of which are the wider communities to which the participants belong. Regardless of these two possibilities, a sense of obligation to the family was evident amongst these participants.
In contrast, Dana saw further commitment to study as possibly causing her to have to, ‘give up so much of her social life and leisure life in general’ but admitted that if she wanted to focus on her career, ‘… my lifestyle would be dedicated to studying and working hard’. The fact that Dana lived abroad for study for 2 years sharing a flat with Western students has undoubtedly granted her this somewhat alternative perspective in relation to the obligation and pursuit of career goals, although not necessarily at the neglect of family.
As was to be expected, other obligations fell more directly under career goals. For instance, Sumaya was determined that the next position she looked for, ‘… has to be related to HR because I studied so I want to apply what I studied in my work’, and was in direct contrast to her taking up previous positions which she referred to as ‘just getting something’. The reason behind Dana’s decision to quit her engineering course abroad, return home, and switch to the business field, was revealed in her words, ‘I knew if I did engineering I just wouldn’t be happy … I was just more interested in the business subjects’. The fact that she had found parts of the engineering course tough led her to this conclusion. She appeared to have gone from strength to strength, with an awareness of what is expected for success in the private sector in her comment:
[…
Her expectations in relation to success in her future career path hinged on her getting more experience to perhaps open a family business, becoming more financially independent to explore other avenues, and growing as a person.
Amina also saw her own success as being intertwined with the success of her future family and, ultimately, the society in her observation, ‘If I add anything to myself, definitely it will be adding value to them and the UAE as we are like a small community’. She made reference to moving up a job hierarchy in the form of a ‘good position, in a good field in a good organisation’ to exemplify this observation. She was, however, well aware of the fact as to how society sees a single female pursuing a doctorate when she stated, ‘I’m not married and I know the society will not agree with me taking another degree, especially a PhD and being highly educated’. She defended her status with a lengthy explanation amounting to being kept busy by running around with ‘unnecessary stuff’ or by filling the hours with study. She explicitly distinguished between what she perceived as the somewhat-harsh choices given by society as keeping busy with study or having children and challenges the ultimatum, by saying if she does not find ‘a person really good to marry’, she will continue her career and earn a PhD.
Employers’ influence plays a pivotal role in the participants’ perspectives of career advancement, an influence that is both positive and negative in nature. Salma made special mention of what she perceived to be gender discrimination, generalising that: ‘… there are still people in the world who as CEOs will not be happy to give promotions to women and who would prefer men instead of women and girls’. She consolidated her belief by adding that, ‘… even if you are working double the men, still they are not happy with you, just because you’re a woman’. Others spoke of managers as not being supportive, with Dana, in particular, wondering if ‘they really want you to become a better person…or grow in the company…or they just want you to stay there because you’re good at your job and that benefits them alone’. Fatma, whilst seeing the initial project set by the manager as being a direct challenge to her as a new staff member, acknowledged that when she succeeded, he was impressed, and gave her positive feedback.
Salma vented her frustration when she told about her experience of not receiving a promotion after 2 years when she emphatically stated, ‘But of course we can do work, we are better than men!’ Her indignation of and eventual triumph over the situation was summed up in her final reaction, that of feeling:
[
Perhaps unknowingly, she was exhibiting self-efficacy here along with a degree of outcome expectation – that of being confident that she would get a better position if she made the effort to look elsewhere.
Positive experiences in relation to managerial support, as reported by Fatma, ranged from a manager who was partially supportive because, ‘he was too busy with what he was doing … and when we had that one-to-one meeting, he was just trying to wrap up fast’ to an HR lady working with the manager who, ‘was always supportive’. She then went on to recollect that the best experience came from a different bank describing the years here as, ‘the most important period of my career because of the amount of support I got from my managers and my colleagues’, support that came in the form of various trainings to enhance learning and skills. Her outcome expectations from completing these trainings then were to be better equipped to carry out day-to-day tasks and responsibilities and ultimately work towards promotion.
Dana was mindful of the fact that today’s society wanted and expected women to be more successful in the workplace. This encouragement has been given by governmental actions and by other female groups throughout the UAE. She opined that ‘it would be a very good thing’ in relation to her succeeding in a role previously only considered for men, and the subsequent effect this success would have on women in society. Now that there are more female than male students enrolled in higher education. It stands to reason that, as these females graduate, they will occupy a larger percentage of the local workforce and may want to exert more control over their career progress. Fatma was more direct and went one step further in her perception of societal expectations, linking the concept of being a role model to friends or their friends in terms of ‘giving back to your country’. She equated society with the broader aspect of the country, which is reflected in her statement, ‘Whatever you are doing you are giving back to society, giving back to your country, and this is what is expected from you’.
The participants acknowledged that they were women working in a society that predominantly favours males, but they were quick to argue that this bias may not necessarily be the case for them. This was reflected in Salma’s comment:
[…
Uppermost in this participant’s mind was the late ruler his Highness Shaikh Mohamad bin Zayed (1918–2004), who did much to encourage sexual equality, including encouraging women to serve in the police and armed forces.
Dana’s comments concurred with Salma’s perspective by saying about society, ‘… they will actually be very supportive because they do want to see people in the UAE go on to be highly successful, especially women …’. She backed this up by adding, ‘In this recent year, there are actually a lot of women pursuing different kinds of jobs and positions that weren’t there for them, only for men’, and then alludes as to how it would be ‘a very good thing’ if society saw them ‘getting there’. The importance of giving back to society through being a role model, either to friends or to people in general, was emphasised by Fatma who saw it as a societal expectation.
In contrast, Sumaya raised a somewhat negative issue of some people in society being presumably unsupportive, when she said, ‘Ah society … I will face some jealousies in my life for how she reached this position … she doesn’t deserve it’, but went on to concede that, ‘… in general, they will be happy to see an Emirati in a (good) position’. This once again raises the issue of how Emiratis see themselves as being apart from the expatriate workforce, which is unsurprising, considering Emiratis in 2013, who made up just 0.5% of the private sector workforce.
Another negative reaction to managerial influence was highlighted by Fatma in the form of
The interviews identified four themes: family-of-origin, own-family, workplace, and societal expectations. These themes represent the supports, resources, obstacles, and work conditions that contribute to the women’s career development and satisfaction. Having completed the qualitative phase of this mixed method sequential explanatory study (Hanson et al.,
The aim of Study 2 was to quantitatively explore relations amongst the core variables identified in the SCCT, self-efficacy and outcome expectations, and their relation with work engagement.
There were
Study 2 participants completed an online survey available on the Create Survey (2017) platform. Instructions and items were translated into Arabic by a professional translator. A college-level educator, fluent in Arabic, checked the final draft of the survey for accuracy. The survey’s invitation to participate was distributed through a tertiary education college which acted as a third-party to culturally legitimise the invitation. The study was approved by the ethical review board of the University of Southern Queensland (Approval: H15REA252).
Descriptive statistics for the measures.
Measure | s.d. | Skew | s.e. | Kurtosis | s.e. | ||
---|---|---|---|---|---|---|---|
OSES | 4.22 | 4.33 | 0.55 | −0.83 | 0.369 | 1.38 | 0.724 |
UWES | 5.69 | 6.33 | 1.47 | −1.26 | 0.369 | 0.63 | 0.724 |
VOES | 3.55 | 3.63 | 0.43 | −0.81 | 0.369 | −0.20 | 0.724 |
SSEOE | 4.15 | 4.17 | 0.65 | −0.43 | 0.369 | −0.59 | 0.724 |
PM | 4.19 | 4.25 | 0.63 | −0.30 | 0.369 | −0.29 | 0.724 |
VP | 4.12 | 4.25 | 0.87 | −0.77 | 0.369 | −0.44 | 0.724 |
VL | 4.13 | 4.25 | 0.81 | −0.75 | 0.369 | −0.02 | 0.724 |
V | 5.49 | 6.00 | 1.56 | −1.11 | 0.369 | 0.54 | 0.724 |
D | 5.80 | 6.33 | 1.48 | −1.26 | 0.369 | 0.71 | 0.724 |
A | 5.80 | 6.33 | 1.55 | −1.40 | 0.369 | 1.54 | 0.724 |
OSES, Occupational Self-Efficacy Scale; UWES, Utrecht Work Engagement Scale; VOES, Vocational Outcome Expectation Scale; SSEOE, Total Sources of Self Efficacy and Outcome Expectations; PM, SSEOE personal mastery, VP, SSEOE verbal persuasion; VL, SSEOE vicarious learning; V, UWES vigour; D, UWES dedication; A, UWES absorption; s.d., standard deviation; s.e., standard error.
Correlations of the full scales and subscales of measures.
Variable | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 |
---|---|---|---|---|---|---|---|---|---|---|
1. OSES | – | |||||||||
2. UWES | 0.24 | – | ||||||||
3. VOES | 0.61 |
0.42 |
– | |||||||
4. SSEOE | 0.50 |
0.46 |
0.77 |
– | ||||||
5. PM | 0.54 |
0.52 |
0.78 |
0.85 |
– | |||||
6. VP | 0.43 |
0.14 | 0.59 |
0.82 |
0.55 |
– | ||||
7. VL | 0.32 |
0.46 |
0.59 |
0.85 |
0.69 |
0.48 |
– | |||
8. V | 0.27 | 0.97 |
0.41 |
0.38 |
0.50 |
0.10 | 0.40 |
– | ||
9. D | 0.22 | 0.97 |
0.49 |
0.43 |
0.53 |
0.15 | 0.47 |
0.92 |
– | |
10. A | 0.21 | 0.95 |
0.33 |
0.42 |
0.48 |
0.16 | 0.46 |
0.87 |
0.88 |
– |
OSES, Occupational Self-Efficacy Scale; UWES, Utrecht’s Work Engagement Scale; VOES, Vocational Expectations and Outcomes Scale; SSEOE, Sources of Self Efficacy and Outcome Expectations. Subscales of SSEOE; PM, personal mastery; VP, verbal persuasion; VL, vicarious learning; Subscales of UWES; V, vigour; D, dedication; A, absorption.
Two tailed significance
Social cognitive career theory posits predictive relations between self-efficacy and outcome expectations, and the correlation between these two variables is evident in
According to SCCT, self-efficacy should associate with work engagement. Although self-efficacy did not correlate with work engagement measured as a full scale, two of the sources of self-efficacy, personal mastery and vicarious learning did correlate. Multiple regression analysis with personal mastery and vicarious learning entered simultaneously revealed a significant model [
This research sought to explore the potential utility of the SCCT for research addressing entrepreneurial women in Dubai. There are two notable findings. Firstly, through the interviews in Study 1, we discerned proximal and distal contextual supports, resources, and obstacles, and work conditions which are consistent tenets of the SCCT, namely family-of-origin, own-family, workplace, and societal expectations. Secondly, the variables measured in Study 2 had correlations with one another at levels that were sufficiently consistent with the SCCT.
Social cognitive career theory contextualises vocational behaviour by situating its core cognitive constructs (i.e. self-efficacy, outcome expectations) amidst social-environmental constructs (e.g. contextual affordances), and by assuming that these factors influence one another. Whilst we cannot draw specific conclusions about the relations between the contextual factors in Study 1 (e.g. workplace) and the measured variables in Study 2 – because they are separate studies per s.e. – we speculate that the significant correlation between work engagement and outcome expectations is tentative evidence of the theoretical relations specified in the SCCT.
Germane to the assumptions of social cognitive paradigm and SCCT, the measured sources of personal mastery, verbal persuasion, and vicarious learning had significant correlations with self-efficacy and outcome expectations. Similarly, self-efficacy and outcome expectations were linked with one another. Vocational outcome expectations correlated with all measures of work engagement (i.e. vigour, dedication, absorption); however, self-efficacy did not which is inconsistent with SCCT’s work satisfaction model (Lent & Brown,
Contrary to the findings by Williams et al. (
If the tenets of the SCCT have merit in the socio-cultural and economic context of Dubai and the UAE, then attention should be given to designing and implementing strategies to support women’s career exploration, decision-making, and transitions in the world-of-work. Initiatives such as the National Strategy for the Empowerment of Emirati Women (United Arab Emirates Government,
This research is inherently limited by its intent to explore SCCT’s potential for use in the specific demographic group of interest (i.e. younger entrepreneurial Emirati women residing in Dubai). We did not advance specific hypotheses drawn from the SCCT and therefore the results should be interpreted as tentative evidence of the SCCT’s utility. Notwithstanding statistically significant correlation and regression coefficients amongst the majority of variables, and acceptable Durbin-Watson coefficients in Study 2, the study’s findings are limited by the small sample size and should not be taken as indication of the population of entrepreneurial women in Dubai. Accordingly, future research may aim to conceptually replicate the present study by using a larger sample to enable the use of confirmatory factor analysis to determine the measurement properties of the Arabic versions of the measures used in the study, and to use structural equation modelling to test SCCT hypotheses. Furthermore, given the findings of Study 1, we recommend including measures pertaining to contextual factors that involve family-of-origin, own-family, workplace, and societal expectations. There are significant challenges to recruiting participants of this demographic segment. Therefore, we recommend researchers to formulate a recruitment plan in conjunction with local personnel who possess expert knowledge of and respect of gender-related conventions.
In Dubai today, there are expectations that more women will become educated and venture out into the workforce; however, there remains ambiguity with respect to what are valorised roles for women in the workforce. The present study offers initial evidence of the SCCT’s utility for conducting research into the careers of women in Dubai because of its conceptual scope to contextualise distal and proximal social-cognitive factors. Future research must determine how well the SCCT can be applied in the geographical region of Dubai and the UAE, and other demographic segments.
Because of the nature of this research, the participants of this study did not agree for their data to be shared publicly, so supporting data is not available.
The authors have declared that no competing interest exist.
All authors contributed to the conceptualisation, design, and data analysis for the research. Pamela Hawkswell conducted the data collection. All authors contributed to the writing of the article.
Ethical clearance was obtained from the Human Research Ethics Committee of the University of Southern Queensland H15REA252.
This research received no specific grant from any funding agency in the public, commercial or not-for-profit sectors.
Data are not available for distribution as approved by the Human Research Ethics Committee of the University of Southern Queensland.
The views and opinions expressed in this article are those of the authors and do not reflect the official policy or position of any affiliated agency of the authors.